Influencer marketing for AI and tech brands on X and LinkedIn
GrowthMatrix is an influencer marketing agency built for AI and tech brands. We run creator campaigns on X and LinkedIn, with Instagram and TikTok when a launch needs consumer reach, using a network of 500+ vetted creators. Brands including Cartesia, Natura Umana, Durable, Tavus, H Company, Simular, webAI and PixVerse have launched with us.
Who we work with
- Voice AI and model labs: Cartesia, Tavus.
- AI agents: H Company (Runner H), Simular, JovidaAI.
- AI hardware: Natura Umana, Project Mirage.
- On-device and developer AI: webAI, Qodo.
- AI video and creative tools: PixVerse, ReadKidz.
- AI business tools and fintech: Durable, You.com, Taka.
We also work with SaaS, devtools, consumer apps, hardware and fintech when tech audiences would care about the launch.
Influencer marketing for AI startups
Early-stage AI startups usually have a strong product and a small audience. Creators fix the audience part. JovidaAI launched from a 73-follower account and reached 105K views with 14 creators in one day, and ReadKidz finished #3 Product of the Day on Product Hunt with creator posts and multilingual threads. A startup launch doesn't need 150 creators. It needs the right 14.
The creator network
- 500+ vetted creators across X, LinkedIn, Instagram and TikTok.
- Builders, founders, educators and reviewers, hand-matched to your audience and niche.
- A devtool gets developer voices. A consumer app gets creators with reach beyond the tech bubble.
- Global lineups, plus US, UK and Europe lineups.
Tech, SaaS and B2B influencer marketing
Tech buyers trust builders more than ads. For developer tools and AI agents, we put developer creators on X who show the product working, the way 30+ creators ran hands-on demos for H Company's Runner H public beta. For SaaS and B2B products, we add LinkedIn founder voices, so the launch reaches the people who sign off on budgets, not just the people who try things first. Read our full guide to SaaS and B2B influencer marketing.
What we run
- Launch campaigns: a full wave timed to your release, mixing formats and platforms.
- Starter pushes: a focused first wave with a hand-picked group.
- Always-on: monthly creator waves for brands that keep shipping.
Formats: quote reposts, repost waves, threads, original posts, LinkedIn founder voices, native video and demos, Product Hunt support and waitlist sprints.
Results
What clients say
"We wanted launch day to feel massive. 150+ creators hit at once and the wave ran past 5M impressions. The waitlist felt it the same day."
"We asked for a lean launch push. 14 creators, one day, 105K views. Exactly what we wanted."
"We wanted the Runner H beta in front of developers fast. The push cleared 867K views on launch day."
How we pick creators
Creators are chosen for fit with your buyer, not follower count alone: the people who build with, buy or recommend products like yours. Every creator writes in their own voice from a brief, you approve every post, and every paid post carries the platform's paid partnership label.
FAQ
What does an AI influencer marketing agency do?
It connects AI and tech products with creators their buyers already trust, plans the campaign, briefs the creators, times the posts to the launch and reports the results.
Which platforms do you cover?
X and LinkedIn are our core platforms. Instagram and TikTok are available when a campaign needs consumer reach.
Do you only work with AI products?
AI and tech are our home turf. We also work with SaaS, devtools, consumer apps, hardware and fintech.
What does a campaign cost?
Every campaign is scoped to your product, goals and creator mix. Book a 30-minute call and you'll have a quote the same day.
Are you a tech influencer marketing agency?
Yes. GrowthMatrix runs influencer marketing for AI and tech brands, including model labs, AI agents, devtools, SaaS, consumer AI apps and AI hardware, with a network of 500+ vetted tech creators.
Do you run B2B and SaaS influencer campaigns?
Yes. For B2B and SaaS launches we combine developer and builder creators on X with founder voices on LinkedIn, so the launch reaches both the people who try the product and the people who buy it.
Can an early-stage AI startup work with influencers?
Yes. JovidaAI launched from an account with 73 followers and reached 105K views with 14 creators in one day. A small, well-matched group usually beats a big, generic one.