ReadKidz: a Product Hunt launch that climbed the ranks
ReadKidz launched on Product Hunt in the week of 28 October 2024. GrowthMatrix supported the launch with creator-led traffic, quote posts and multilingual threads on X. ReadKidz finished #3 Product of the Day and #4 Product of the Week with 388 upvotes.
Key takeaways
- ReadKidz finished #3 Product of the Day and #4 Product of the Week on Product Hunt.
- Creator posts and threads in several languages sent supporters to the launch.
- One creator post alone passed 67K views.
At a glance
- Client: ReadKidz (readkidz.com)
- Category: AI stories and video for children
- Launch: Product Hunt, 28 October 2024
- Format: Creator-led traffic, quote posts and multilingual threads on X
- Result: #3 Product of the Day, #4 Product of the Week, 388 upvotes
The launch
ReadKidz describes itself as "an AI storytelling studio that turns one idea into a complete illustrated picture book." On Product Hunt it launched as a "one-stop multimedia children's stories creation platform", turning ideas into stories with text, images and audio, and publishing to KDP and YouTube.
What we ran
A Product Hunt launch is decided on the day, so attention has to arrive early and from many places. GrowthMatrix had creators post about ReadKidz on launch day, with quote posts and threads in several languages, including English, Polish and Chinese, each pointing people to the Product Hunt page. One creator post alone passed 67K views.
Results
| Post | Date | Product of the Day | Product of the Week | Upvotes |
|---|---|---|---|---|
| Product Hunt | 28 Oct 2024 | #3 Product of the Day | #4 Product of the Week | 388 upvotes |
How to read these numbers
Product Hunt ranks change by the hour on launch day. Multilingual threads brought in supporters from outside the usual English-speaking tech crowd and helped a children's storytelling tool reach the top 3.
When this approach fits your launch
- You're launching on Product Hunt and need support from many places on the day.
- Your product works in many languages or for a global audience.
FAQ
How did ReadKidz rank on Product Hunt?
#3 Product of the Day and #4 Product of the Week, with 388 upvotes, in the week of 28 October 2024.
Can creators help a Product Hunt launch?
Yes. Creator posts on X bring people to the launch page early on launch day, when rankings are decided.
What is ReadKidz?
ReadKidz describes itself as "an AI storytelling studio that turns one idea into a complete illustrated picture book."